
Named to Inc.’s 2022 Best in Business List in Wellness Products, our consumer brand, First Person™, is building a deep and direct trusted brand relationship with the consumer through its unique and targeted daily cognitive supplement system, while innovating at the ingredient level, enabling significant category penetration and expansion into additional major consumer categories that have been left wanting by current ingredient constraints.
These supplements, featuring precision-targeted formulations and First Person’s proprietary lion’s mane extract, activate specific neurotransmitters (Dopamine, Oxytocin, and GABA) around key motor activities—energy, mood, and sleep. Engineered to enhance cognition as a complete system for all-day results while supporting long-term brain health, our supplements give consumers unprecedented control over how and when they enhance their mental well-being.

World’s first precision-targeted cognitive supplements.
NEXTY Award Winner: “Best New Supplement”
2023 Natural Products Expo West






